SEO - Focus On Multiple-Words To Get High Qualified, Targeted Traffic

When optimizing your website, close attention to keywords is the best way to increase your search engine rankings. If you ensure that your site is optimized with the right keywords, you are ensuring that as many people as possible will see your site. One of the best ways to optimize is to focus on phrases rather than single words.

Most search engine users do not search with just one word; they search using short phrases. For example, if you are looking for an SEO company in New York, you would type, "SEO company in NY" in a search engine or something similar to this. You probably wouldn't just type in the word, "SEO." More than half of Internet searches are done with 3-4 word phrases. Since people are not searching with single words, do not optimize with single words. It is useless to optimize your site with keywords that people do not search for. If no one is searching for your keywords, then no one will be directed to your site.

Another advantage of keyword phrases is higher rankings. It is really hard for a new website to achieve high rankings for a common word. The common word high rankings go to established sites that have been on the Internet for years. So, add beginning / ending words to the common word to make it into a phrase. As long as the word that you would like to have a high ranking for is in your keyword phrase, the search engines will notice it. Once a search engine recognizes the topic of your site, it will be easier for you to get a high ranking for a common keyword in the future.

 

 

Search engine users searching with keyword phrases are also more likely to buy the product that your website is selling. These users are not simply browsing the Internet - they are looking for something more specific, which is why they are searching with phrases. Since your website is your business, of course you want to attract potential buyers. Use phrases to do this.

When you are optimizing your website with a keyword phrase, make sure that the phrase is appropriate for your site. It should be about 2-4 words long. This should be a no-brainer, but lots of people make this mistake. Do a little research with your close competitors - what keywords are they using on their sites? What websites constantly come up in the search results for your targeted keyword phrases?

Whatever type of website you are promoting, using keyword phrases is the best way to optimize your site to get high qualified, targeted traffic.

NewSunSEO Inc : Search Engine Optimization

http://NewSunSEO.com

NewSunSEO develops and utilizes search engine optimization strategies that result in top placements. With extensive knowledge about the underlying structure of search engines, we help your website gain exposure, added traffic and more business. NSS uses the top current technologies with highly effective, ethical methods that are proven to work continually.

Visit our Blog to read, comment, and/or ask questions about Internet Marketing at http://SEO-Blog.NewSunSEO.com

 

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